Rapaport Intelligence Report: The Brand Divide

Luxury groups are reporting strong sales at their jewelry maisons. Why isn’t the diamond trade reaping the rewards?

By Joshua Freedman

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Synthetics

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Watches

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Mining

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Ruby Auction Rakes In $52M at Gemfields

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October 2026

From custom and vintage engagement rings to fancy shapes and statement bands, a look at the evolving bridal market

The Ring Trends, Stats and Launches Shaping ‘I Do’ This Year

Sonia Esther Soltani

What Does Love Look Like? Not Out-of-Touch Lab-Grown Messaging

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Bridal Shopping in the Age of AI

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Six Brands Serving Fresh Engagement-Ring Designs

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Solitaire ring featuring an old European-cut diamond in yellow gold, circa 1940s image

The Romance of the Antique Engagement Ring

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A selection of gold and diamond bands image

Blinged-Out Wedding Bands Are a Solid Sales Opportunity

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Market Comment

The diamond trade’s trusted bulletin for pricing, trends and news

Weekly since 1980

Market Comment: October 22, 2026

Indian factories preparing for Diwali slowdown. Round, 0.30 to 0.89 ct. diamonds continue to soften following inventory increase. Demand for 2 ct. rounds stable, with SI2 slowing. Oval price drop halts as supply levels ease. Dealers that offer extra services to US retailers are selling better. Rupee weakness hurting margins in India. De Beers 3Q sales volume +71% YOY to 9.8M ct. after July price cut and recovery in small diamonds; consolidated sales value +4% to $731M. De Beers lifts 2026 production plan to 25M-28M cts. after taking full Gahcho Kué ownership. US Sep. overall retail sales +6% YOY to $745B; NRF forecasts US’s first $1T holiday season. Chow Sang Sang 3Q sales +3% YOY.

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